Landing Pages

What Landing Pages Are For

Landing pages help visitors complete one specific action, such as joining a waitlist, downloading a guide, registering for an event, requesting early access, or signing up for updates. Mailrith manages the page, form, tags, and subscriber capture together so each form submission is saved in the right place.

A landing page can include a form block. When a visitor submits the form, Mailrith creates a new subscriber record or updates the existing one, saves the submitted field values, applies the tags you configured, and shows the success experience you designed.

Create and Edit a Landing Page

1. Click Landing Pages in the left sidebar.
2. Click Create Landing Page in the page header.
3. In Select Landing Page Template, choose Create with AI, choose a starting template, or begin from a blank page.
4. To use AI, choose Create with AI, confirm the selected AI Connection and Model, describe the page you want in Prompt, and click Generate. Mailrith opens the generated draft in the builder with AI-chosen colors, supported block styles, a varied layout, and Unsplash images when image search is available. Review and edit the draft before you save it. If the workspace does not have active paid access, click the Create with AI card or its Upgrade badge to review plan options.
5. In the builder, enter a landing page name that helps your team identify the page later.
6. If your paid workspace already has a verified landing page subdomain, set the Custom Slug. The slug becomes the last part of your custom-domain URL, such as /checklist. AI can suggest the page name, but Mailrith still starts new drafts with a generated slug. If no subdomain is verified yet, add and verify one in workspace settings before you set the slug.
7. Use the Landing Page tab to add sections and blocks to the page.
8. Add a form block when the page needs to collect subscribers.
9. Use the Success Page tab to review the page visitors see after they submit the form.
10. Connect the signup area to a Form, or configure the landing page form fields, subscriber tags, and success state directly in the builder.
11. Open Settings > Page Submit, then use Subscriber Tags to choose the tags Mailrith should apply after a visitor submits the landing page form.
12. Turn on Double Opt-In in Page Submit if the landing page should require email confirmation.
13. If double opt-in is enabled, click Compose Double Opt-In Email, review the email and confirmation success behavior, and click Save Email.
14. Preview the desktop and mobile layouts before you publish and share the public link.
15. Submit the page with a test email address, then confirm that the test subscriber appears in Subscribers.
16. Click Save Landing Page.
17. Open Settings, then Publish, and copy the generated Mailrith URL or the custom-domain URL shown there.

You can duplicate, sort, filter, edit, and delete landing pages from the landing pages list. Duplicate a landing page when you want to create a new campaign page that uses the same structure but needs different copy or tags.

Public URLs And Custom Domains

Every saved landing page gets a generated Mailrith URL, such as https://pages.mailrith.com/ll359kgap7q2. Use the generated URL when you do not need a custom domain. The generated part is unique to the page, so the public link does not expose your workspace ID to visitors.

Paid workspaces can also use one custom landing page subdomain for the workspace. After you verify the subdomain, each landing page can use its own custom slug. You can also choose one landing page as the subdomain homepage, so visitors can open that page directly at a URL like https://pages.good-morning-finance.com. For example, if the workspace subdomain is pages.good-morning-finance.com and another landing page slug is checklist, that page's public URL becomes https://pages.good-morning-finance.com/checklist.

1. Click Workspaces in the left sidebar.
2. Click the workspace you want to edit.
3. In Landing Page Domain, enter only a subdomain, such as pages.example.com. Do not enter a root domain like example.com. Do not include https:// or a page name like /checklist.
4. Click Save. The drawer stays open and shows the DNS records you need to add.
5. In your DNS provider, add the CNAME record shown in Mailrith and point the record to pages.mailrith.com.
6. Return to Mailrith and click Check domain. When the status shows Verified, the custom subdomain is ready to use.
7. After your domain is verified, you can optionally choose one landing page in Domain Homepage and click Save. Visitors can then open that page directly at a URL like https://pages.example.com.
8. Return to Landing Pages, open a landing page, and set the Custom Slug in Settings > General if that page should have its own path. The field is disabled until the workspace subdomain is verified.
9. Open Settings > Publish and copy the custom-domain URL.

If you change the custom domain or slug later, the shared URL changes too. Update any ads, emails, social posts, QR codes, and website buttons that use the old link.

Builder Sections and Blocks

Landing pages are built from sections, columns, and blocks. A section is a horizontal area of the page. Each section can have one, two, or three columns, and blocks sit inside those columns.

• Heading and paragraph: explain the offer, event, product, or reason to subscribe.
• Image: show a product image, creator photo, event graphic, or visual proof.
• Video: embed a video with the right aspect ratio for the content.
• Button: link to another page, checkout, calendar, or resource.
• Form: collect email addresses and custom field values directly into Mailrith.
• Countdown: show urgency for launches, deadlines, events, or limited offers.
• Testimonial: add social proof with quote, name, title, image, and optional rating.
• Logo strip: show customers, partners, publications, or sponsors.
• FAQ: answer common objections before the visitor submits.
• Blockquote, divider, and icon: structure the page and highlight short supporting messages.

Style and Responsive Behavior

Landing pages have page-level styles and block-level styles. Page-level styles control the overall background, font, text color, and accent color. Block-level settings let you adjust spacing, alignment, colors, borders, visibility, and layout for one specific part of the page.

Use the responsive preview controls to check desktop, tablet, and mobile layouts. A section that looks balanced on desktop may stack differently on mobile. If a block is not useful on a specific device size, use visibility settings to hide the block on that device.

Keep the most important information near the top of the page: what the offer is, who the offer is for, and what you want the visitor to do next. Decorative content should support the visitor's decision, not push the form or call to action too far down the page.

Forms and Success Pages

A landing page form block uses the same Mailrith subscriber capture system as standalone forms. You can collect the required email field, Custom Fields, and tags. Each Custom Field can be required or optional on this particular page. Mailrith saves submitted values on the Subscriber record.

The success page is the page visitors see after they submit the form. Use the success page to confirm the signup, explain what happens next, or give a simple next step. If the landing page promises a download or registration confirmation, make sure the success page clearly tells visitors how they will receive it.

1. Open the landing page in the builder.
2. Use the Landing Page tab to select the form block and review the fields.
3. To require a Custom Field on this Landing Page, open Settings > General, find the Custom Field row, and turn on Required. This does not make the field required on other Forms or Landing Pages.
4. Open Settings > Page Submit.
5. Choose Show success page or Redirect to a page.
6. If you show a success page, use the Success Page tab to write the confirmation text and design the page.
7. In Subscriber Tags, select one or more tags to apply to every subscriber who submits the landing page form.
8. Turn on Double Opt-In when the page should send a confirmation email before the Subscriber becomes Active.
9. If double opt-in is enabled, click Compose Double Opt-In Email, review the Subject, Email Body, and On Confirmation Success settings, then click Save Email.
10. Click Save Landing Page and submit a test signup before sharing the public URL.

Landing Page GDPR And Double Opt-In

Landing pages do not have a separate Privacy setup. The workspace GDPR Consent setting decides whether Mailrith shows the GDPR page after hosted landing-page signups and saves selected choices as GDPR tags. Each landing page controls its own double opt-in confirmation email.

1. To control the GDPR page, click Workspaces, click the workspace row, and scroll to Privacy & Consent.
2. Set GDPR Consent to Don't Ask Anyone, Ask Only In The EU, UK, And Switzerland, or Ask All Subscribers.
3. Click Landing Pages in the left sidebar and click the landing page you want to edit.
4. Open Settings > Page Submit.
5. Turn on Double Opt-In when Subscribers should confirm by email before being fully subscribed.
6. Click Compose Double Opt-In Email.
7. Set the subject, preview text, sender details, button label, and email body.
8. Click Save Email in the email drawer, then click Save Landing Page.

Keep the page copy clear about what the Subscriber will receive. If a landing page should not use the GDPR consent page, set the workspace GDPR Consent setting to Don't Ask Anyone.

Sharing and Reporting

Landing pages have hosted public URLs. Copy the generated Mailrith URL or, on Pro, the custom-domain URL. Use the URL in ads, social posts, email campaigns, partner links, QR codes, or website buttons.

1. Click Landing Pages in the left sidebar and click the landing page after saving your latest edits.
2. Use preview to check the desktop and mobile layouts.
3. Open Settings > Publish and copy the URL you want to share.
4. Click Open Public Page to check the page as a visitor.
5. Open the link in a private browser window so you see the page like a visitor.
6. Submit a test signup and confirm that the success page or redirect works as expected.
7. Check Subscribers for the test record, tags, custom fields, and activity history.
8. After publishing, review 90-day reporting to compare views, submissions, and conversion rate.

The landing pages list shows 90-day statistics so you can compare page performance. Review views, submissions, and conversion rate. If a page has healthy traffic but a low conversion rate, improve the copy, strengthen the offer, remove unnecessary fields, or make the page message match the source link more closely.

Landing Page Troubleshooting

• The hosted page is not the version you expected: save the landing page again and refresh the public URL.
• The form is not collecting the right data: open the form block and check that every field marked Required on this page can be completed. Then open Settings > Page Submit and check that the Subscriber tags and submit behavior are correct.
• The page looks cramped on mobile: check how columns stack, reduce side-by-side content, and adjust spacing for blocks and sections.
• A video or image does not display: confirm that the source URL is valid and publicly reachable.
• Conversion rate is low: simplify the page, move the form higher, remove unnecessary fields, and make the offer clearer.