# Mailgun Email Marketing

> Mailgun Email Marketing with Mailrith: run campaigns, newsletters, forms, automations, and reports while Mailgun handles delivery.

- Human page: https://mailrith.com/features/mailgun-email-marketing
- Markdown page: https://mailrith.com/features/mailgun-email-marketing.md
- Page family: Features
- Category: Delivery Control
- Primary keyword: Mailgun email marketing
- Related keywords: email marketing with Mailgun, Mailgun newsletter platform, Mailgun marketing automation, Mailgun campaign software
- Last reviewed: 2026-05-26

## Direct Answer
Use Mailgun for email delivery and Mailrith for the marketing workflow around it: subscribers, forms, broadcasts, sequences, automations, and reports.

- Keep Mailgun as the sending provider you already trust.
- Use Mailrith to collect subscribers and decide who should receive each email.
- Keep provider setup, limits, and delivery events visible instead of hidden inside a bundled tool.

## Mailgun Handles Sending, But You Still Need A Marketing Workflow
A delivery connection is only one part of email marketing. You still need a clean place to collect subscribers, organize them, write campaigns, automate follow-up, and stop emailing people who should not receive more mail.

- **Sender Setup Is Separate:** Verify the Mailgun sending domain, choose the correct US or EU region, and create an API key.
- **Subscriber Work Has To Live Somewhere:** Forms, landing pages, tags, custom fields, segments, unsubscribes, and imports need a clear home.
- **Provider Limits Still Matter:** Your provider can still have sending limits, approval rules, domain requirements, and policy checks.

## Why Mailrith Works Well With Mailgun
Mailrith lets you keep the provider you chose while giving the email marketing work a friendly app layer.

- **One Subscriber Workflow:** Manage subscribers, tags, fields, forms, landing pages, broadcasts, sequences, and automations in Mailrith.
- **Visible Delivery Provider:** Your Mailgun account stays responsible for the send, so provider setup and delivery feedback stay visible.
- **Provider Freedom:** If your needs change later, the marketing workflow can stay in Mailrith while the delivery connection changes.

## What You Can Build With Mailrith And Mailgun
The usual setup is simple: Mailrith owns the marketing workflow, and the delivery provider sends the email.

1. Verify the Mailgun sending domain, choose the correct US or EU region, and create an API key.
2. Create a Mailrith email delivery connection for Mailgun.
3. Set webhook routing so bounces, complaints, and other delivery events are not ignored.
4. Create a hosted form or landing page and tag new subscribers by source or interest.
5. Send the first broadcast or sequence to a small, engaged segment before increasing volume.

## The Simple Cost Logic
Mailrith charges for the marketing software. Mailgun remains your delivery provider and handles its own sending costs, limits, and account rules. That split makes the app cost and sending cost easier to understand.

## Estimated Mailgun Sending Cost
Use this as a quick estimate of what Mailgun may charge to send 1,000, 10,000, 50,000, and 100,000 emails in a month.

| Monthly Sends | Provider Cost | How To Read It |
| --- | --- | --- |
| 1,000 emails / month | $0/mo | The free plan includes 100 emails per day, which can cover 1,000 emails if usage is spread out. |
| 10,000 emails / month | $15/mo | Basic includes 10,000 emails per month. |
| 50,000 emails / month | $35/mo | Foundation includes 50,000 emails per month. |
| 100,000 emails / month | $90/mo | Scale includes 100,000 emails per month. |

Source: [Mailgun Pricing](https://www.mailgun.com/pricing/). Provider-only estimate. It excludes Mailrith's subscription, taxes, annual discounts, free-trial credits, dedicated IPs, validation, data transfer, attachments, and other add-ons. Check the provider pricing page before making a final buying decision.

## What To Be Honest About
- **Mailgun Still Needs Care:** Mailgun gives you flexible sending infrastructure, but it still needs clean domain setup, permission-based subscribers, and careful volume.
- **Deliverability Is Shared Work:** Mailrith gives the workflow, but inbox results still depend on permission, sender setup, list quality, content, sending pace, and recipient behavior.

## Who This Helps
- You already use Mailgun, or you want to use it as the delivery provider for marketing email.
- You want hosted email marketing software instead of building forms, lists, campaigns, unsubscribes, and reports yourself.
- You want to keep software pricing and delivery-provider costs separate.

## When Another Tool May Fit Better
- You want Mailgun or Mailjet to own the full campaign editor, subscribers, and marketing suite.
- You do not want to manage sender setup, provider credentials, domain authentication, or delivery feedback.
- You want one vendor to own the email app, sending infrastructure, deliverability support, and billing together.

## What To Check Before Using Mailgun
- **Sender Setup:** Verify the Mailgun sending domain, choose the correct US or EU region, and create an API key.
- **Credentials:** Create credentials for the Mailrith connection and keep them limited to the access Mailrith needs.
- **Event Feedback:** Set webhook routing so bounces, complaints, and other delivery events are not ignored.
- **First Send Plan:** Start with a smaller engaged segment, then increase volume only when bounces, complaints, and unsubscribes look healthy.

## Common Mistakes To Avoid With Mailgun
- **Using The Wrong Region Or Domain:** Mailgun setup depends on the region and sending domain you choose. Check those details before blaming the campaign tool.
- **Skipping The Test Send:** Send a test through the same delivery connection you will use for the real campaign, not through a separate inbox.
- **Ignoring Provider Limits:** Check account approval, send rate, daily limits, domain status, and policy rules before planning a launch.

## How Mailrith Fits
Mailrith gives Mailgun a practical marketing layer: subscribers, fields, tags, segments, forms, landing pages, broadcasts, sequences, automations, and reporting.

- Create a workspace for the brand, product, or client that will send through Mailgun.
- Use Mailrith forms and landing pages to collect subscribers before sending.
- Send broadcasts and sequences through the Mailgun connection you control.
- Keep the marketing workflow separate from provider quotas, limits, and delivery billing.

## Decision Table
| Criteria | Mailrith | Other Common Approach |
| --- | --- | --- |
| Delivery Control | Mailrith lets Mailgun stay visible as the delivery provider, so you can track software and sending costs separately. | A bundled email platform may be easier to start with, but the sender is usually less visible. |
| Subscriber Workflow | Mailrith manages subscribers, tags, fields, segments, forms, landing pages, campaigns, and automations. | Using only a delivery provider may leave you building or stitching together the marketing workflow. |
| Provider Limits | Your Mailgun setup, account rules, domain status, and sending limits still matter. | A managed platform may hide more of this work, which can help until you need to debug delivery. |
| Best Fit | Mailgun is a strong fit for teams that already use it for application or bulk email and want a simpler marketing workspace. | Teams that want one platform to manage every sending and marketing decision may prefer an all-in-one tool. |

## How To Use Mailgun With Mailrith
1. Verify the Mailgun sending domain, choose the correct US or EU region, and create an API key.
2. Create a Mailrith email delivery connection for Mailgun.
3. Send a test email and fix any provider, credential, or domain issue before importing a large list.
4. Publish the form or landing page that collects subscribers into Mailrith.
5. Send to a small engaged segment first, then increase volume after reviewing bounces, complaints, and unsubscribes.

## Plain Facts You Can Rely On
- Mailrith is not Mailgun and does not replace Mailgun sending limits or account rules.
- Mailrith can use Mailgun as the connected delivery provider for marketing email.
- Mailrith can use Mailgun as a delivery connection, but Mailgun domain setup, region choice, limits, and delivery rules still apply.
- Mailrith adds subscriber management, forms, landing pages, broadcasts, sequences, automations, and reporting around the provider.
- Deliverability still depends on authentication, list quality, content, sending pace, and recipient behavior.

## Related Resources
- [Set Up Mailgun](https://mailrith.com/docs/setup-mailgun): Connect Mailgun with an API key, sending domain, region, and webhook routing.
- [Email Delivery Connections](https://mailrith.com/docs/email-delivery-connections): Create, test, assign, and monitor provider connections.
- [Sender Domains And Authentication](https://mailrith.com/guides/sender-domains-and-authentication): Prepare the domain before you send to real subscribers.
- [Email Deliverability Tester](https://mailrith.com/free-tools/email-deliverability-tester): Send a live test and review received-message signals.

## Questions People Usually Ask
### Do I Need A Mailgun Account?

Yes. If you want to send through Mailgun, you need your own Mailgun account with sender setup ready for the domain you plan to use.
### Does Mailrith Replace Mailgun?

No. Mailrith is the email marketing workflow. Mailgun remains the delivery provider that sends the messages.
### Can I Change Providers Later?

Yes. You can create another delivery connection and move future campaigns to the provider that fits your setup.