Mailrith vs. EmailOctopus
Choose Mailrith when you want a hosted platform with unlimited Subscribers, visual automation, several delivery-service choices, and a fixed Mailrith price. Choose EmailOctopus when you want a simpler newsletter product with delivery included. Choose EmailOctopus Connect when you specifically want Amazon SES and its entry plan fits your list. EmailOctopus pricing still depends on Subscriber and send limits.
Pricing Model
Compare How Each Product Charges
Mailrith paid plans include unlimited Subscribers and support several connected delivery services. The delivery service bills sending separately. Regular EmailOctopus pricing uses Subscriber and email-send limits and includes delivery. EmailOctopus Connect sends through the customer's Amazon SES account and separates Amazon SES charges, but the EmailOctopus Connect plan still scales by Subscriber tier. Compare regular EmailOctopus and EmailOctopus Connect separately before comparing totals.
Compare Pricing
Estimate Mailrith Savings
The Mailrith estimate includes Amazon SES at $0.10 per 1,000 emails, or $2.5 for 25,000 emails. It excludes promotions, taxes, and usage overages. Monthly billing. Competitor prices checked July 28, 2026. Sources: EmailOctopus pricing and Amazon SES pricing.
Best Fit
Choose Based On The Work You Need To Do
Choose Mailrith When
- You want more delivery-service choices than Amazon SES.
- You want the platform price to stay separate from Subscriber growth.
- You need visual automations, API access, SDKs, MCP, and a broader email workflow.
Choose EmailOctopus When
- You want a simple newsletter product with delivery included.
- You want EmailOctopus Connect's Amazon SES-specific workflow.
- Its current free or entry limits fit your list and required features.
Key Differences
What Changes In Practice
Compare the pricing model, who manages email delivery, and which tasks each product supports.
EmailOctopus Has Two Relevant Products
Regular EmailOctopus includes delivery. EmailOctopus Connect sends through the customer's Amazon SES account.
Connect Still Uses Subscriber Tiers
Connecting Amazon SES does not make the EmailOctopus platform price independent of list size.
Mailrith Supports More Delivery Choices
Mailrith can connect Amazon SES, Postmark, SendGrid, Mailgun, Resend, Brevo, or Custom SMTP.
Side By Side
Mailrith vs. EmailOctopus Comparison
| Criteria | Mailrith | EmailOctopus | What To Consider |
|---|---|---|---|
| Platform Pricing | Fixed by plan with unlimited Subscribers. | Varies by Subscribers and sends, depending on the product. | Choose regular EmailOctopus or Connect before comparing pricing. |
| Email Delivery | Choose from several supported services. | Included in regular plans; Amazon SES for Connect. | Choose Mailrith if you need delivery choices beyond Amazon SES. |
| Sending Charges | Paid directly to the connected service. | Included for regular plans; separate Amazon SES charges for Connect. | Do not add Amazon SES charges when you compare regular EmailOctopus. |
| Subscriber Limits | Unlimited Subscribers on public paid plans. | Subscriber limits vary by EmailOctopus plan. | Check how the plan changes as your list grows. |
| Automation | Sequences and visual automations. | Review current automation depth for the selected product and plan. | Build your most complex required workflow before you move. |
| Account Setup | Hosted app plus a customer-owned delivery account. | One account for regular plans; two accounts for Connect. | If you choose SES, confirm who will manage the Amazon SES account. |
| API, SDKs, And MCP | AI writing, API, SDKs, and official MCP server. | Review EmailOctopus's current developer and AI capabilities. | Choose based on the exact automated actions your business needs. |
Migration Plan
Moving From EmailOctopus To Mailrith
First confirm whether the account uses regular EmailOctopus or EmailOctopus Connect. The delivery move is different for each product.
- 1
Identify The EmailOctopus Product
Record whether delivery is included or routed through your Amazon SES account.
- 2
Export Lists And Statuses
Save consent, list membership, fields, tags, unsubscribes, bounces, and suppressions.
- 3
Map Forms And Automations
Recreate forms, landing pages, templates, sequences, triggers, and integrations.
- 4
Choose The Delivery Service
Reuse Amazon SES where appropriate or configure another supported Mailrith delivery service.
- 5
Test Before You Switch
Test the connection, delivery events, public signup paths, and a small engaged segment before changing regular sends.
Before You Choose
Verify These Details In Your Own Account
Product rules and plan limits change. Check the exact account, plan, list, and tasks you would use.
Regular Or Connect
Confirm the product first. The delivery model, limits, and total cost are different.
Subscriber And Send Limits
Use the current pricing controls for your exact list size and monthly send volume.
Amazon SES Readiness
Confirm production access, domain authentication, region, quotas, and bounce and complaint handling.
Automation Requirements
Check whether you can rebuild your current EmailOctopus workflow before switching.
Plain Facts
Facts Used In This Comparison
These facts summarize the main product and pricing differences.
- Every public paid Mailrith plan includes unlimited Subscribers.
- Your Mailrith plan price does not increase only because your Subscriber list grows.
- Customers connect their own email delivery service, such as Amazon SES, Postmark, SendGrid, Mailgun, Resend, Brevo, or Custom SMTP.
- The connected email delivery service sends the emails and charges separately for sending.
- Mailrith is hosted, so customers do not maintain Mailrith servers, databases, backups, or product updates.
- Mailrith includes forms, landing pages, broadcasts, sequences, visual automations, reusable email templates, reports, a public API, official SDKs, and an official MCP server.
- Regular EmailOctopus includes delivery and uses Subscriber and email-send limits.
- EmailOctopus Connect sends through the customer's Amazon SES account and charges Amazon SES separately.
- EmailOctopus Connect still uses Subscriber tiers for its own platform plan.
Questions People Usually Ask
Is Mailrith Like EmailOctopus Connect?
Yes, in one way. Both are hosted marketing platforms that can use a customer-owned delivery account. Mailrith supports several delivery services and keeps its paid-plan price independent of Subscriber count.
Can I Reuse My Amazon SES Account?
Usually, yes. Confirm the region, credentials, sender authentication, production access, quotas, and event feedback before moving sends.
Does EmailOctopus Connect Have Unlimited Subscribers?
Its pricing page lists Subscriber tiers. Review the current tier for the list size you expect.
Which Tool Is Simpler?
EmailOctopus may fit a straightforward newsletter workflow. Mailrith may fit better when visual automation, several delivery-service choices, API, SDKs, and MCP matter.
Where Do These Comparison Details Come From?
Competitor facts come from official product and help pages. Check these pages for the current prices and plan details.
- EmailOctopus Pricing
Regular EmailOctopus Subscriber and send limits, plans, and included delivery.
Last checked 2026-07-28 - EmailOctopus Connect Pricing
Connect Subscriber tiers, Amazon SES routing, and plan features.
Last checked 2026-07-28 - EmailOctopus Amazon SES Costs
Separate Amazon SES charges for EmailOctopus Connect.
Last checked 2026-07-28