# Mailrith vs. Brevo > Compare Mailrith vs. Brevo by send-volume pricing, contact limits, CRM and messaging tools, email delivery, and migration steps. - Human page: https://mailrith.com/compare/brevo - Markdown page: https://mailrith.com/compare/brevo.md - Primary keyword: Mailrith vs Brevo - Last reviewed: 2026-07-28 - Source policy: Competitor facts are checked against the official sources listed below. ## Direct Answer Choose Mailrith when you want email marketing automation with unlimited Subscribers, a fixed platform price, and your own choice of email delivery service. Choose Brevo when you want email, SMS, WhatsApp, chat, transactional messaging, and sales tools in one hosted customer platform. Brevo's selected email volume determines its pricing tier and related contact-storage limit. ## Pricing Model Mailrith charges a fixed platform plan. The customer's email delivery service sends emails and bills separately. Brevo combines the platform and delivery, then uses the selected monthly email volume to set the plan tier and contact-storage limit. To compare costs, add the Mailrith plan and likely delivery charges, then compare that total with the Brevo tier and add-ons needed for email volume, contacts, automation, seats, and other channels. ## Decision Summary Mailrith fits email-focused teams that want delivery choice and unlimited Subscribers. Brevo fits teams that want a multi-channel customer platform with delivery included. ### Choose Mailrith When - You want Subscriber growth separated from the Mailrith plan price. - You need email marketing rather than a broader CRM and messaging suite. - You want to choose and change the email delivery service. ### Choose Brevo When - You want email, SMS, WhatsApp, chat, and sales tools in one account. - You prefer sending-volume pricing with delivery included. - You need Brevo's transactional messaging and CRM-style features. ## Key Differences - **Brevo Prices Around Sending:** Brevo's selected email volume sets the plan tier and contact-storage ceiling. Mailrith separates the platform plan from delivery volume. - **Brevo Covers More Channels:** Brevo includes SMS, WhatsApp, chat, transactional messaging, and sales features. Mailrith focuses on email marketing. - **Mailrith Lets You Choose Delivery:** Mailrith customers can connect Brevo or another supported service for delivery without adopting the full Brevo marketing suite. ## Side-By-Side Comparison | Criteria | Mailrith | Brevo | How To Decide | | --- | --- | --- | --- | | Platform Pricing | Fixed by plan; delivery volume is billed elsewhere. | Tier depends on monthly email volume and plan. | Model high-send months, not only an average month. | | Contact Storage | Unlimited Subscribers on public paid plans. | Contact ceiling is linked to the selected email tier. | Check the exact contact limit for the send volume you need. | | Email Delivery | Connect Brevo or another delivery service separately. | Managed within Brevo's platform. | Decide whether Brevo should remain your sender or whether another delivery service should replace it. | | Other Channels | Email marketing only. | Email, SMS, WhatsApp, chat, and more. | Choose Brevo if your team needs one platform for multiple channels. | | Sales Tools | Subscriber records, tags, fields, and segments. | CRM-style sales features and related add-ons. | Use a sales CRM if you need full sales pipeline features. | | Automation | Visual email automations and sequences. | Multi-channel automation with plan and contact limits. | Check how many contacts can enter Brevo automations on the selected plan. | | Account Setup | Separate platform and delivery accounts. | One platform, with optional add-ons and channels. | Decide whether you want fewer accounts or a clearer split between platform and delivery. | ## Moving From Brevo To Mailrith A Brevo migration must separate email marketing from any CRM, sales, SMS, WhatsApp, chat, or transactional workflow that stays in Brevo. 1. **Classify Brevo Workflows:** List email marketing, transactional, sales, SMS, WhatsApp, and chat workflows so only the intended work moves. 2. **Export Permissioned Contacts:** Export subscription status, attributes, lists, segments, consent, bounces, complaints, and suppressions. 3. **Map Lists And Attributes:** Translate Brevo lists and contact attributes into Mailrith tags, fields, and segments. 4. **Rebuild Marketing Automations:** Recreate email triggers, waits, conditions, and messages. Keep non-email flows in the right system. 5. **Choose The Delivery Setup:** Decide whether Brevo remains the connected email delivery service or another service will replace it. Then test events and limits. ## Verify Before Choosing - **Contact Limit By Tier:** Brevo's selected email volume can change how many contacts the account may store. - **Automation Contact Limit:** Check how many contacts can enter automations on the selected plan. - **Required Add-Ons:** Price branding removal, seats, dedicated IPs, sales tools, and any other required additions. - **Non-Email Dependencies:** Identify every SMS, WhatsApp, chat, transactional, or sales workflow that Mailrith will not replace. ## Plain Facts - Every public paid Mailrith plan includes unlimited Subscribers. - Your Mailrith plan price does not increase only because your Subscriber list grows. - Customers connect their own email delivery service, such as Amazon SES, Postmark, SendGrid, Mailgun, Resend, Brevo, or Custom SMTP. - The connected email delivery service sends the emails and charges separately for sending. - Mailrith is hosted, so customers do not maintain Mailrith servers, databases, backups, or product updates. - Mailrith includes forms, landing pages, broadcasts, sequences, visual automations, reusable email templates, reports, a public API, official SDKs, and an official MCP server. - Brevo says the selected email volume determines its pricing tier and the related contact-storage limit. - Brevo combines email with SMS, WhatsApp, chat, transactional messaging, and sales features. - Mailrith can connect Brevo as an email delivery service. ## Official Sources - [About Brevo's Pricing Plans](https://help.brevo.com/hc/en-us/articles/208589409-About-Brevo-s-pricing-plans) — Current plan names, email-volume tiers, contact limits, automation limits, channels, and add-ons. Last checked 2026-07-28. ## Questions People Usually Ask ### Can Mailrith Send Through Brevo? Yes. Brevo can be the connected email delivery service while Mailrith manages Subscribers, forms, broadcasts, sequences, and automations. ### Does Mailrith Replace Brevo SMS Or WhatsApp? No. Mailrith focuses on email marketing and does not provide Brevo's SMS, WhatsApp, chat, or sales products. ### Is Brevo Priced By Contacts Or Sends? Brevo says the selected email volume determines the pricing tier, and that tier also sets a contact-storage limit. Review both numbers for the exact plan. ### Can I Keep Transactional Email In Brevo? Yes. You can keep transactional or other Brevo workflows in place and move only the permission-based marketing work you want Mailrith to manage.